' Labubu ' — a disorderly niggling toy with Fang , a fad following , and a meme coin went from niche designer dolly to a spherical cyberspace compulsion — swing off celebrity handbags and shake up the crypto humanity along the fashion .
You see this tiny fanged gremlin-looking doll? Well, it just made someone $1.6 billion richer in a single day.
No, it’s not AI. It’sLabubu—a creepy-cute vinyl figure that looks like it crawled out of a dream you had after bingeingTim Burtonmovies. And somehow, it’s become the internet’s newest obsession.
Labubu is part of a room decorator toy dog line calledThe Monsters , made by the Formosan company Pop Mart . The toy has been around for a while , restfully building a cult following .
FromRihannacasually strolling through LAX with a pink Labubu swinging from her bag, to fashion icon Bryanboy clipping one onto a rare Hermès platinum tote like it’s no big deal—Labubu has officially gone from collectible toy to chaotic fashion accessory.
Netizens have even joke that Labubu is now “ gainfully apply ” in the U.S.
But things exploded when Pop Mart went public (again) on the Chinese A-share market on 24 May 2025. The result? A buying frenzy so intense it sent the company’s valuation through the roof—enough to make its CEO Wang Ning $1.6 billion richer in just 24 hours. Yes, with a B.
So, what’s the big deal? Labubu is not just a toy—it is a phenomenon.
Think unsighted box you queue for at 6 ante meridiem , modified editions that sell out in seconds , and resale prices that are climb faster than concert tickets to aTaylor Swiftshow .
TikTok is flooded with unboxings, hauls, and collectors showing off rare Labubu designs like they’re vintage Rolexes. People are calling themselves “Labubu addicts” unironically. We’ve officially entered the era of designer toy mania.
Pop Mart isn’t new to this game—it’s had other hits like Molly and Dimoo. But Labubu is different. It’s the breakout star.
There ’s something weirdly magnetized about the design — those jagged teeth , that wide - eyed stare , the chaotic energy it convey to your shelf . It taps into the part of your brain that finds atrocious things cute and terrorize thing comfort . And the internet is eating it up .
But it doesn’t end here. The toy also has its own cryptocurrency. In the last 24 hours alone, it racked up $9.5 million in trading volume. And since May 14, the number of wallets holding $LABUBU has surged.
$ LABUBUjust keeps printing green candles everyday 📈 pic.twitter.com/1IvsxBVKHs
Launched in 2024 on the Ethereum political platform , the LABUBU coin is root on by the chaotic little gremlin , originally create by Hong Kong creative person Kasing Lung . What started as a collectible intriguer toy is now also a full - blow MEME coin . Translation ? The cyberspace ’s fixation has officially gone crypto .
What started in niche toy circles has now gone full cultural migration mode, popping up in the front rows of fashion week and on the arms of the stylish and unbothered. Thanks to the star stamp of approval, Labubu didn’t just go global—itwent viral with a passport.
In a way of life , it pee sense . We be in a earthly concern where ecological niche becomes mainstream in a topic of days , and where emotional attachment to tiny fictile things is a real , bank - breaking phenomenon . Labubu is n’t just merch — it ’s identity , serotonin , and condition . And in a game twist that ’s peak 2025 , that vibe just made someone a billionaire .
So if you start seeing a little creature with wild hair and manner too many tooth popping up on your provender , now you know : it ’s Labubu . It ’s weird . It ’s wonderful . And it ’s richer than all of us combine .
